If you’re not keeping track of your competitors, you could be missing out on valuable information that is keeping you from becoming the top business in local search results.
How can you do a competitor analysis? The first step is looking up the businesses in your area that do what you do. Then figure out where you rank using evaluation techniques. Look at what strategies they are using to build up their business.
How to Conduct a Competitor Analysis
Search keywords on Google
What search terms do you think prospective customers use when they are looking for a business like yours? Usually it’s something simple like “dentists near me”, “chiropractors nearby”, or “best auto dealers”. This will show you your top competitors in your area.
Do they offer everything you do? If your business offers specialized services - look those up too and find out who your competitors are in that area of expertise.
Visit their website
Once you have identified your top 5 competitors, visit their website. Look through all of their pages. Is their website more clear than your own? Do they have a schedule appointment button? Do they have nice pictures of their team - or is their website full of stock photos? Do they have directions to their location on the website? Figure out what they offer on their website that is different from your own, and add features to your website that you think is missing.
Look at their reviews and ratings
Read through the reviews and ratings of your competitors on popular review sites like Google and Facebook. What are some of the customer complaints? Some of the popular customer complaints that are listed on your competitors pages, could be something that you do very well. Keep track of how many reviews they have, and always have more.
Chekkit can help your business garner more reviews and keep track of the competition. Request a demo today to find out how we can help your business come out on top.
Author:
Emily
March 24, 2025
Thank you! We'll reach out as soon as we can.
Oops! Something went wrong while submitting the form.
If you’re not keeping track of your competitors, you could be missing out on valuable information that is keeping you from becoming the top business in local search results.
If you’re not keeping track of your competitors, you could be missing out on valuable information that is keeping you from becoming the top business in local search results.
How can you do a competitor analysis? The first step is looking up the businesses in your area that do what you do. Then figure out where you rank using evaluation techniques. Look at what strategies they are using to build up their business.
Chekkit has minimized the number of phone calls we have and have to make daily. Customer love texting, and we can get get things done a lot quicker with a simple text, then leaving voicemails and talking on the phone. This software saves us hours per day making phone calls, and following up with estimates.
Nadia
Head of business development. WaterDown Collision Repair
Results
10% Revenue increase
Reviews increased from 180 to 1k+
Chekkit changed our business 10 fold. It's one of the most affordable options for business texting and CRM. We have a property management company and with that there are many message received that we respond the same too. We love Chekkit's option to build templates for a quick and easy response. 10 stars!
Kayla Sharp
Director of Property Management at All 3 Realty
Results
Improved results by 10x
Company savings on CRM
When we loaded Chekkit on to our website we saw a 30% increase in appointment volume just by being reachable by text and not forms or calling. Being able to setup appointment via text instead of waiting to call or waiting till after work has made our appointment setting process more accessible to the modern homeowner.
Kyle Benoit
Marketing director at Bordner Home Improvements
Results
30% increased bookings
Google reviews from 200 to 1.2k
Chekkit has been GREAT! We have sold 18 hot tubs (189k) in the last 7 months as a direct result of interactions using Chekkit’s website chat on our website and by allowing our customers to text us. We are tremendously pleased with your company and the results!
Chris Ogden
Owner/GM, Time Machine Hot Tubs
Results
Sold 18 hot tubs in 7 months
Increased sales though text chat
Chekkit has been a game changer for our business! The two-way texting feature has saved us countless hours when it comes to reaching out and following up with our customers. Instead of playing phone tag or dealing with lengthy email chains, we can connect with customers instantly and efficiently. The ability to maintain constant contact with both current and potential customers has helped us improve our service and responsiveness. We couldn't be happier with the results.
-01.svg)
%20copy.svg)
.webp)
%201.webp)
%205.webp)
%202.webp)
