Negative reviews happen to every business. They can bring about frustration, anger, and sometimes tears. The negative review could be from a current customer or even a competitor that is hiding under a fake name. Whatever the situation, it is time to take action to not let that negative review tarnish your reputation!
When potential customers Google your business, they are looking for bad reviews because they want to see if they can trust your business or not. When that bad review comes in, the very first thing you can do to salvage your reputation is to respond.
1. Respond to the review
Absolutely respond to the review, but try to avoid getting emotional and arguing with the customer. It’s hard to win an argument with a frustrated customer, so try to turn things around for them. Remember, everyone can see your response! Here is an example of an appropriate response:
Hi Sam. Thank you for your feedback. I am sorry you did not have a good experience. We appreciate you coming by and want to hear more from you. Please email us at [your email] so we can get more detail. Have a great day.
2. Figure out if there is authenticity in the review
It could be a competitor or an ex that is trying to wreck your company. Do a check and see if this person is someone who has actually visited your business. Luckily, if the reviewer is fake, there are steps that can be taken to get it removed from your page.
Go to your Google My Business profile and click the reviews tab. Find the review and click the three dots on the right. Choose flag as inappropriate.
Report the review but make sure that you have responded to it as there will be some delay.
Choose this post contains conflicts of interest and click submit.
Learning how to handle negative reviews is essential, but nothing beats collecting more positive reviews to add to your list of testimonials. Your customers won’t even find the negative review, with all the new reviews you will be collecting!
At Chekkit, we help you generate 100’s of new positive reviews. Watch our video to learn how today.
Author:
Emily
March 24, 2025
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Negative reviews happen to every business. They can bring about frustration, anger, and sometimes tears. The negative review could be from a current customer or even a competitor that is hiding under a fake name. Whatever the situation, it is time to take action to not let that negative review tarnish your reputation!
Negative reviews happen to every business. They can bring about frustration, anger, and sometimes tears. The negative review could be from a current customer or even a competitor that is hiding under a fake name. Whatever the situation, it is time to take action to not let that negative review tarnish your reputation!
When potential customers Google your business, they are looking for bad reviews because they want to see if they can trust your business or not. When that bad review comes in, the very first thing you can do to salvage your reputation is to respond.
Chekkit has minimized the number of phone calls we have and have to make daily. Customer love texting, and we can get get things done a lot quicker with a simple text, then leaving voicemails and talking on the phone. This software saves us hours per day making phone calls, and following up with estimates.
Nadia
Head of business development. WaterDown Collision Repair
Results
10% Revenue increase
Reviews increased from 180 to 1k+
Chekkit changed our business 10 fold. It's one of the most affordable options for business texting and CRM. We have a property management company and with that there are many message received that we respond the same too. We love Chekkit's option to build templates for a quick and easy response. 10 stars!
Kayla Sharp
Director of Property Management at All 3 Realty
Results
Improved results by 10x
Company savings on CRM
When we loaded Chekkit on to our website we saw a 30% increase in appointment volume just by being reachable by text and not forms or calling. Being able to setup appointment via text instead of waiting to call or waiting till after work has made our appointment setting process more accessible to the modern homeowner.
Kyle Benoit
Marketing director at Bordner Home Improvements
Results
30% increased bookings
Google reviews from 200 to 1.2k
Chekkit has been GREAT! We have sold 18 hot tubs (189k) in the last 7 months as a direct result of interactions using Chekkit’s website chat on our website and by allowing our customers to text us. We are tremendously pleased with your company and the results!